Saturday, June 26, 2010

New nonprofit paper tested in SF; no ads but $2

The nonprofit San Francisco Public Press has printed its first edition — 28 broadsheet pages and 50 articles which hawkers are selling on the streets for $2 a copy.

“We don’t know what the consumer demand is for a product like this, because there has never been a product like this,” Michael Stoll, executive director of the San Francisco Public Press, told Bay Citizen. “That’s one of the reasons we’re calling this a prototype, and part of what we’re prototyping is the business model.”

The Public Press already has a website, but it wanted to see how a printed paper would be received by readers. Another goal is to bridge the digital divide.

Copies can be purchased at sfpublicpress.org. (Photo credit: SF Public Press website)

4 comments:

Anonymous said...

The top story is about Macy's selling fake gems. Given all of the Macy's ads in the Chronicle and Examiner, I guess we won't be seeing a follow-up story in either of those papers.

Anonymous said...

Yawn!

Anonymous said...

This will last about two issues.

Anonymous said...

Wonder if they'll accept city money like Hellman is willing to do at Bay Citizen?