Tuesday, August 4, 2009

Billionaire Anschutz hands out Examiners

Dirk Smillie of Forbes.com reports that conservative billionaire Phil Anschutz helps distribute copies of his newspaper, the Examiner, to collect feedback from readers. Smillie admits that Anschutz's business strategy for his two newspapers (in SF and Washington, D.C.) is puzzling since both lose money. And now he has bought The Weekly Standard, the conservative paper featuring Bill Kristol, Fred Barnes and Charles Krauthammer. It loses $5 million a year. Writes Smillie:
    The 80,000-circulation weekly may not advance his readership footprint much, but it will give him political influence. They'll join conservative voices Anschutz already has working for him at the Washington paper, like Michael Barone and Byron York.

    Could Anschutz be planning to move The Weekly Standard to a free model, as he did the San Francisco Examiner? "That would dilute their demographics," says [newspaper industry analyst John] Morton. "Besides, conservatives are already affluent."

2 comments:

Anonymous said...

The local news coverage of the Examiner has been improving. Wish I could say the same thing about distribution. It's almost impossible to find certain days. The Web site could be redesigned to emphasize original content. The Web has a lot of news aggregators, but the Examiner should put its best foot forward so to speak and make its local copy easier to find.

Anonymous said...

HOW CAN ANYONE SAY THE EXAMINER IS IMPROVING WHEN IT RUNS AN ENDORSEMENT OF SARAH PALIN AND JOHN MCCAIN ON THE FRONT COVER?