Wednesday, July 23, 2008

'Mommybloggers' turn hobby into profits

The Chronicle covered last weekend's BlogHer conference of women bloggers in San Francisco and freelancer Carrie Kirby's piece led off with Heather Armstrong (pictured). Armstrong started her blog,, in 2001 and was fired from her job because of it. Now she's a mom who blogs for a living. She earns money through advertising on her site. She apparently makes so much money that her husband Jon quit his job in 2005 to handle the business and technical end of the site. The Armstrongs' didn't disclose how much they earn. But, she said, "We live as comfortably as we did when Jon worked full time and I was at home." But that lifestyle is something that legions of other bloggers long to achieve. "It is miraculous how much time we get to spend with our daughter," Heather Armstrong said. "It's a dream lifestyle." (Chronicle photo by Paul Chinn)

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