Friday, November 16, 2007

AMer cheaper than a house in Santa Cruz

Last weekend, promos airing on Michael Zwerling's KSCO-AM 1080 suggested that former TV anchor/attorney/KGO-AM fill-in host Christine Craft (left) was interested in buying the Santa Cruz station, which is for sale. On Monday, radio blogger Brad Kava spoke to Craft and knocked down the story, quoting her as saying she doesn't have the money. This morning, the Press-Banner in Scotts Valley resurrected the story by suggesting Zwerling (right) seems to be more interested in selling to the right person than in getting top dollar. “This radio station,” he told his listeners on a show where Craft was a guest, “will go for a lot less than houses go for in Santa Cruz.” While Kava actually interviewed Craft about her intentions, the Banner couldn't reach her and instead relied on what she said over the air. The Press-Banner said most callers during the two-hour show said they liked the idea of Craft buying the station. (Correction: An earlier version of this post incorrectly identified the Scotts Valley paper. It is the Press-Banner.)

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